Four Ways City Leaders Can Boost Entrepreneurship and Propel Economic Growth

This is a guest post by Josh Russell and Jason Wiens. This post is the fourth installment in a series focused on NLC’s 2015 Cities and Unequal Recovery report, which highlights the findings of our 2015 Local Economic Conditions survey.

Startup density varies from city to city across the United States. (Kauffman Index of Startup Activity)

City leaders across America understand that entrepreneurship is key to the success of their economies. That is the message from the 2015 Local Economic Conditions Survey conducted by the National League of Cities.

In that survey, 47 percent of cities said the “number of new business starts” was a positive driver of local economic conditions. New business creation was viewed by more city leaders as source of local economic improvement than any other factor.

These perceptions of chief elected officials are in line with decades of data that show new and young businesses are the primary source of net new job creation. When it comes to job creation, age matters more than size.

But how do these perceptions reflect the reality of entrepreneurial growth in these cities? Is entrepreneurship flourishing in cities where leaders viewed it to be an important contributor to economic growth?

To answer these questions, we looked at a sample of cities linked to their metropolitan statistical areas from 2002 to 2012. Here is what we found:

  • Over the last decade, average startup rates are consistent among cities regardless of their views on new business creation.
  • Startup rates converged in 2012 to 6.9 percent for cities that believed startup rates were an impactful economic factor and to 6.8 percent for cities that did not.

While there is little difference between startup rates in cities that viewed new business creation as an impactful economic factor, the real story is found when we look at employment in startup firms.

The percent of employment in startups has diverged among cities that believe startups are and are not an important economic factor. In those cities that viewed startups’ impact positively, new businesses were adding more jobs than in cities where leaders did not view them to have a positive impact. In 2012, on average, firms in cities that viewed new businesses as having a positive impact started with 15 percent more employees.

2011 marked the first year of an increase in new business creation since the start of the Great Recession. To further boost entrepreneurship and propel economic growth, local leaders have a menu of tools available to them.

  1. Build connections. While capital constraints represent one of the primary challenges to entrepreneurs, research has shown that public venture funds and local incubation centers result in little to no benefit to entrepreneurs. Instead, cities should focus on fostering local connections among entrepreneurs and businesses. These local connections, as opposed to national or global contacts, are vital to an entrepreneur’s success. Focus should be put on events that cause entrepreneurs to think and act together, building a robust local ecosystem. Examples of early-stage entrepreneurship programs that can be implemented in cities include Startup Weekend and 1 Million Cups.
  2. Welcome Immigrants. Immigrants are twice as likely as native-born Americans to become entrepreneurs. These entrepreneurial gains are not limited to low-skill sectors, but include high-skill and high-tech sectors as well. Immigrants and children of immigrants represented 52 percent of key founders of high tech firms in Silicon Valley and over 40 percent of Fortune 500 founders. While legal barriers to immigrant entrepreneurship result in missed opportunities for U.S. economic growth, cities can capture the benefits by welcoming immigrants and supporting their entrepreneurial ambitions.
  3. Support Women. Women face many unique challenges to starting a business and are half as likely to start businesses as their male counterparts. Among the top challenges are financial capital, mentorship, and work-life balance. Women are one-third as likely to access equity financing through angel investments or venture capitalists as men and begin companies with nearly half as much capital. Mentorship plays an important role in developing successful entrepreneurs, yet nearly half of female entrepreneurs say a lack of available mentors is a major challenge facing their businesses. Parenting balanced with work also results in lower rates of entrepreneurship among women. Women with STEM Ph.Ds are significantly less likely to engage in entrepreneurship if they have a child under two, while there is no statistical difference in entrepreneurial rates of comparable men. Local policies that support women in entrepreneurship can create positive economic growth in cities.
  4. Develop Human Capital. Higher levels of education are associated with increased entrepreneurial activity. While a high ratio of college graduates means more entrepreneurial firms, a substantial high school completion rate can further increase a city’s startup activity. Developing a strong school pipeline can help promote human capital and develop a strong, local entrepreneurial ecosystem.

Stated simply, these policies are all about investing in people.

As entrepreneurship rates grow, entrepreneurs are reviving local economies across the nation. The role of city leaders in this arena is to create conditions that allow more entrepreneurs to start businesses and nurture that environment so that those businesses can grow. Cities that invest in people should see entrepreneurial benefits.

About the Authors:

Josh Russell is a research assistant at the Ewing Marion Kauffman Foundation.



Jason Wiens is Policy Director at the Ewing Marion Kauffman Foundation.

Three Ways Your City Can Prosper by Embracing Equity

This is a guest post by Sarah Treuhaft. This post is the third installment in a series focused on NLC’s 2015 Cities and Unequal Recovery report, which highlights the findings of our 2015 Local Economic Conditions survey.

Participants in the SySTEMic Solutions program in Fairfax County make a presentation on robotics. As part of an overall strategic plan for economic growth, cities can create programs like this one, in partnership with universities and area businesses, to funnel students into STEM-related professions. (photo: Northern Virginia Community College)

NLC’s 2015 survey of local economic conditions paints a clear picture of unequal growth in America’s cities, underscoring the need for bold, focused strategies to firmly link low-income communities and communities of color with regional (and global) economic opportunities.

Two years ago, New York City mayor Bill DeBlasio captivated voters with his “tale of two cities” narrative summarizing the dynamics of rising inequality in America’s largest metropolis. NLC’s 2015 survey of chief elected officials reveals how uneven growth is not isolated to high-tech boomtowns, but widespread among the nation’s cities.

The survey illustrates the challenge of poverty amidst plenty: While 92 percent of city mayors said economic conditions improved in the past year, 50 percent reported an increase in demand for survival services like food and shelter, 36 percent saw an increase in homelessness, and 24 percent reported a decrease in housing affordability.

Urban economies are coming back, but the rising economic tide is not translating into good jobs, rising wages, and ownership opportunities for low-income residents and communities of color. Our analyses of the Bay Area and Fairfax County, Va., revealed the persistence of racial inequities in these booming economies. A new report on New Orleans finds that although the region has “staged an unlikely economic comeback,” 41 percent of families are struggling to get by on less than a living wage — up from 35 percent in 2006 — and those families are disproportionately made up of women and people of color. And Alan Mallach’s research on older industrial cities shows how growth is isolated to a few high-density, walkable neighborhoods while income, wealth, and home values are stagnant or declining everywhere else, with African American communities losing the most ground.

Unequal growth is socially and economically unsustainable. Research shows that more equitable regions experience stronger and longer-lasting growth. Demographic changes are also magnifying the costs of racial economic exclusion and upping the value proposition of inclusion. As Baby Boomers retire, their jobs will need to be filled by a much more diverse generation.

Small business owners Al and Marie Pronko benefitted from a $10,000 cash award as part of Detroit's NEIdeas program, which helps local businesses as part of a larger strategy to spur economic growth in the city. (photo:

Small business owners Al and Marie Pronko benefitted from a $10,000 cash award as part of Detroit’s NEIdeas program, which helps local businesses as part of a larger strategy to spur economic growth in the city. (photo:

In the face of these trends, cities should embrace equity as their path to prosperity and take steps to foster inclusive growth: growing new jobs and new businesses while ensuring that low-income people and people of color fully participate in generating that growth and fully share in its benefits. Here are three ways forward:

Bake racial economic inclusion into growth strategies.

Getting to equitable growth requires an intentional and strategic focus on removing barriers and building pathways for struggling workers and entrepreneurs to connect to jobs and business opportunities. Many cities are tackling this challenge and implementing new approaches to fuse growth and opportunity. Portland’s economic development agency just launched an Inclusive Startup Fund to provide capital, mentoring, and business advising to startups founded by underrepresented groups. Recognizing the importance of neighborhood businesses to Detroit’s renaissance, the New Economy Initiative held NEIdeas contests in 2014 and 2015 to provide financial and technical support to help neighborhood businesses grow. And in Pittsburgh, Urban Innovation 21 is connecting the city’s low-income African American communities with its knowledge-economy revival by placing youth in internships at area tech companies, supporting local entrepreneurs, and running a new Citizen Science Lab that offers hands-on life sciences trainings.

Implement a homegrown talent development plan.

City leaders recognize that workforce preparedness is central to their economic success, but often focus on attracting young, mobile, college grads from other states. To shift to equitable growth, cities need to cultivate their homegrown talent. Universal pre-K is a winning strategy and San Antonio’s groundbreaking program is already showing results for low-income, predominantly-Latino four-year olds. “Cradle-to-career” partnerships like Promise Neighborhoods are working to ensure children in low-income neighborhoods have the educational, health, and community supports they need to succeed. NLC’s survey reveals there is a great deal of room for cities to adopt targeted and sectoral workforce development strategies. One promising effort is New Orleans’s Economic Opportunity Strategy, which aims to recruit, train, and connect many of the city’s 35,000 jobless black men with jobs coming online at its major anchor institutions. Cities can also unleash talent by knocking down hurdles to employment. Passing “ban the box” policies that remove questions about prior convictions from job applications and creating municipal ID cards that help immigrants access financial and other services are key strategies.

Leverage public spending, investment, and planning as a force for inclusive growth.

While cities do not control all of the policy levers needed to move toward equitable growth, they can leverage their land use planning and zoning powers, procurement, and infrastructure investments to connect unemployed and underemployed residents to good jobs and transform disinvested neighborhoods into resilient “communities of opportunity.” The upturn in market activity presents cities with opportunities to implement classic equitable development tools — local hiring, community benefits agreements, permanently affordable housing, living wages, etc. — to ensure long-term residents benefit from publicly-subsidized development and can stay in their neighborhoods as they improve. Cities must also innovate new tools — like San Francisco’s new Retail Workers Bill of Rights — to turn low-wage jobs into jobs that support strong families and strong communities.

Now is the time for cities to lead on inclusive growth. Please join us at the 2015 Equity Summit October 27-29 in Los Angeles to explore these and other strategies for building “All-In Cities,” and sign up for our newsletter for regular stories about what works for equitable growth.

About the Author: Sarah Treuhaft is Director of Equitable Growth Initiatives at PolicyLink. She leads the organization’s work to advance racial and economic inclusion as an economic imperative and coordinates the development of the National Equity Atlas. You can connect with Sarah on Twitter @streuhaft.

How LinkedIn Can Help Your City Match Jobs with Trained Workers

This is a guest post by Nicole Isaac. This post is the second installment in a series focused on NLC’s 2015 Cities and Unequal Recovery report, which highlights the findings of our 2015 Local Economic Conditions survey.

Skilled workers, like this engineer maintaining the gas turbine of a power plant generator, are in high demand - but cities need more effective ways of connecting with them. (Getty Images)

Skilled workers, like this engineer maintaining the gas turbine of a power plant generator, are in high demand – but cities need more effective ways of connecting with them. (Getty Images)

While some contend that the United States economy may be impacted by a skills gap, at minimum, researchers have found that there is a skills mismatch between the available jobs and the majority of the trained workforce to fill these jobs.

According to a recent McKinsey Global Institute report, in countries around the world, 30 to 45 percent of the working-age population is unemployed, inactive in the workforce, or working only part-time. In the United States, the United Kingdom, Germany, Japan, India, Brazil and China, this equates to 850 million people. In the United States alone, there are approximately 20 million people who are unemployed, underemployed, or marginally attached to the workforce, yet there are 5.4 million available jobs just waiting to be filled by people with the right skills.

We’re seeing these skills mismatch trends across American cities today. For example, the National League of Cities’ Cities and Unequal Recovery report suggests that the “skills gap” is the most common concern facing local economies, with 21 percent of cities reporting an increase in the gap over the past year, and exacerbated by the lack of coordination across leading partners for the respective components of workforce development.

This is a real challenge – and, given the number of available jobs and a recovering economy, a significant opportunity for cities across the country. As the report notes, “cities are rising to the challenge and embracing the opportunity by creating collaborative, systemic workforce development approaches to not only improve the local talent pipeline, but also to open communications with employers about assessing needs and improving hiring practices.”

Working with local, state, and international levels to address the challenges around skills, both in supply and demand, is strongly aligned with LinkedIn’s vision to create economic opportunity for every member of the global workforce. We work towards this objective each and every day through partnerships with cities to address workforce issues with LinkedIn’s technology and insights from our Economic Graph. We know firsthand that online connectivity allows for faster, better job matching; smarter labor and educational policy making; more efficient hiring and skills assessments at companies; and overall economic improvement in developed and emerging countries.

That is why, in February, we worked on New York City’s Tech Talent Pipeline program, a $10 million initiative meant to train New Yorkers for high-tech jobs. Together, we analyzed aggregate LinkedIn data from more than three million LinkedIn members in the New York City region and 150,000 NYC-based businesses to provide Tech Talent Pipeline with insights on the current state of the city’s tech industry. Using the data, the city can determine how to strategically invest their resources to create the greatest economic impact.

In June, we announced a partnership with the Markle Foundation called Rework America Connected. This partnership will provide an online destination that connects every sector of the labor force within Colorado and Phoenix, leveraging the job seeking and skills matching capabilities of LinkedIn. Through greater transparency among employers, educators, and job seekers, we’re aiming to create greater economic opportunity for the middle-skilled workers of Colorado and Phoenix.

We’ve been working with the National League of Cities and local governments and other stakeholders to identify and support workforce strategies for the jobs of today and tomorrow. Specifically, three of the cities recognized by the NLC – Philadelphia, Salt Lake City, and Nashville – were recently highlighted as part of the TechHire initiative for their focus on training workers for today’s in-demand tech jobs. LinkedIn is partnering with Philadelphia employers, city officials and non- profits to assist with skills alignment in the city. In Nashville, we are working with the Nashville Technology Council to better prepare their curriculum with business needs. Finally, in Salt Lake City, we have been working with the local economic development teams on providing individuals with access in-demand jobs.

Our overall goal in working with cities is to provide individuals with greater economic opportunity, and we’re planning to take the lessons learned from these current initiatives and apply them more broadly in other cities and regions. These public private partnership models are one mechanism by which cities can utilize innovative approaches to age-old problems– through creating more efficient data-sharing models and leveraging the resources of private sector partners to impact communities now.

About the Author: Nicole Isaac is the Head of Economic Graph Policy Partnerships at LinkedIn.

How to Build a New Type of Urban Practice: Analyzing NLC’s Economic Indicators Report

This is a guest post by Ben Hecht. This post is the first installment in a series focused on NLC’s 2015 Cities and Unequal Recovery report, which highlights the findings of our 2015 Local Economic Conditions survey.

If we want to see dramatically better results, we need new ways of solving the complex problems facing American cities. The findings from NLC’s 2015 Local Economic Conditions survey highlight three opportunity areas where we can focus our attention to catalyze lasting change.

(photo: Bill Dickinson)

Many findings in the 2015 Local Economic Conditions report, recently published by the National League of Cities (NLC), mirrored what we at Living Cities are seeing in the field. We believe that the following three areas, highlighted in the report and below, are particularly important to understand and harness if we are going to build a new type of urban practice that gets dramatically better results for low-income people in cities:

Entrepreneurs, Small Business, and the Rise of ‘Urban Serving Businesses’

The NLC’s finding that “new business startups and business expansions are driving improved economic health in cities” couldn’t be more true. And it’s different than in other recoveries. For example, in our Integration Initiative sites in Albuquerque, N.M. and New Orleans, civic leaders are intentionally tapping into the potential of local entrepreneurs of color and unique contracting opportunities to build growth businesses and to get low-income people and people of color into jobs, especially at a sustainable, living wage. Encouragingly, the Kauffman Foundation recently selected Albuquerque as part of a new project to learn about and identify the best ways to build a local ecosystem to support these emerging entrepreneurs.

Relatedly, we’re seeing the rise of what we’ve termed ‘Urban Serving Businesses,’ structured as social enterprises and otherwise, that are building their businesses in cities, creating jobs and often delivering products and services that are improving the lives of low income people and the communities in which they live. Accelerators like Tumml and participants in efforts like Code for America and Venture for America are great examples of this trend. This is an area of opportunity for cities, and one that Living Cities and our partners are exploring on the job creation front. We’re about to undertake a landscape scan, in partnership with Deutsche Bank, to understand the state of that emerging sector, the ecosystems that currently exists to support them, and the gaps that inhibit their growth and long term success. We’re also interested in learning if a collaborative like Living Cities can play a role in that ecosystem, and what that role could look like.

Addressing the “Skills Gap” Problem from Cradle to Career

Yet, even as businesses grow, we’re still seeing that educational attainment and workforce preparation remain a challenge. As the NLC study found, the misalignment between skills available in the community and the needs of businesses is worsening. This reality is part of why we are a big supporter of the StriveTogether Network, where we’re learning about and testing promising solutions to fixing the skills gap permanently by re-engineering the systems that are failing our kids, from cradle to career. We’re particularly encouraged by the recent announcement of the six sites selected for funding from Strive’s Cradle-to-Career Accelerator Fund. In each site, leaders from the public, private, philanthropic and nonprofit sectors have come together to achieve needle-moving change across the cradle to career continuum, from readiness for Kindergarten to college completion and securing of a good job. They are using data for continuous improvement, disaggregating by race and income, and working to re-direct dollars from approaches that aren’t getting results to those that do. More than two dozen other sites are primed to learn from them and follow in their footsteps.

Innovative Affordable Housing Solutions: Looking the Problem with Fresh Eyes

Finally, the NLC’s study confirms what we are reading about in the papers and on social media every day. Despite “rising residential property values,” the “lack of affordable housing is a major concern facing cities.” We’re seeing communities across the country realize that the tried-and-tested tools that they’ve long relied on to attack the problem are grossly insufficient to address current conditions. That has catalyzed places like San Francisco and Boston to develop new approaches to building market-rate, mixed income, and affordable housing for their residents. In Boston, for example, the Mayor’s Innovation Team (i-team) is tackling the city’s affordable housing challenge in new and creative ways by helping agency leaders and staff through a data-driven process to assess problems, generate responsive new interventions, develop partnerships and deliver measurable results.

NLC’s new report highlights exactly the areas where we need to focus our attention. It provides further fuel for the argument that we need new ways of solving many of these old problems if we want to get dramatically better results. There are many promising solutions out there — in Albuquerque, Boston, Cincinnati and beyond. We all need to help them to succeed and to move them from the periphery of practice to the mainstream.

About the Author: Ben Hecht  was appointed President & CEO of Living Cities in July 2007. Since that time, the organization has adopted a broad, integrative agenda that harnesses the collective knowledge of its 22 member foundations and financial institutions to benefit low income people and the cities where they live. You can reach Ben on Twitter @BenHecht.


An Interview with NLC Executive Director Clarence Anthony on Race, Equity & Leadership

Clarence AnthonyNational League of Cities CEO & Executive Director Clarence Anthony, seen here speaking at NLC’s Congressional City Conference in March. (Jason Dixson)

The tragedies that have occurred in Ferguson, New York City, Baltimore, and other communities throughout America have rightly sparked conversation about the social, cultural, racial and economic factors that affect the everyday lives of city residents – particularly minorities, at-risk youth, and the poor. What can cities do to promote equality and economic opportunity for people of all races, ethnicities, ages and economic backgrounds?

When tragedies like this occur, it not only erodes the relationship between the police and the community, it highlights the fact that there is a growing economic disparity that city leaders in America must recognize and address. High unemployment rates and low graduation rates among citizens in cities, towns and villages shows that certain neighborhoods have prospered while others have not. It’s important that city leaders understand that you have to engage with, and design initiatives for, all constituents in every neighborhood.

For example, city leaders must focus on creating vibrant downtowns while developing inclusive and affordable housing in neighborhoods. This type of approach to public policy will create more engaging cities where citizens can live, work and raise their families within the community that they call home. One way we can accomplish this is to create incentives so that the private sector will hire from within the community. When city leaders promote this type of growth, cities benefit and residents become vested in their community.

Cities should also examine the appointment process for city advisory boards and councils. For example, a planning and zoning commission that doesn’t reflect the ethnic, racial or gender diversity of the city is not truly representative of that city. From parks and recreation departments and advisory councils to tourist development councils and workforce boards, every policy board that advises the elected leadership should represent the diversity of that city. It can be done, but you’ve got to be very strategic and intentional, and have a real commitment to making sure that every segment of the population is represented.

These are just a few of the concrete steps that cities can take to ensure that their communities are equally represented in government. If a community is under-represented, and its needs are not served, then its residents will not be vested in the city as a whole. They won’t feel like the city is their home. And then you’ll see the tragic events that have happened in countless cities across the nation continue to occur. All of these cities have people who feel that they are not part of a community; that they are not “real” citizens with a voice in government. And they will find other ways to make their voices heard.

So there can’t be a disconnect between municipal authority and the people it represents.

You have to have that connection. You have to include them in the governance process, in the community process. I was just at a conference in Philly – Cities United – and it had a panel of young African American men, and their message was “Don’t talk at us; talk to us, and with us.” Many of them were in their mid-twenties, and public policy and programs are being designed for them – but without their input. That has to change. You have to include them in the development of the community in which they live.

The root causes of the recent tragedies are complex and nuanced. Two distinct events consistently stand out, however: the death of a young black male as a result of an interaction with police, and the violent public response that subsequently occurred. What steps can city leaders and local elected officials take to address the potential for these tragedies to occur in their cities?

There has to be an acknowledgement that there are still challenges in communities throughout America when it comes to race relations – specifically, race relations with police departments. Something must occur to strengthen trust between the minority community and police in cities throughout America. At this point, unfortunately, we are starting to see police being targeted in reprisal; community trust continues to erode. We must start a conversation of understanding and partnership – and that conversation must be led by city leaders. The elected officials who are members of the National League of Cities are exactly that type of group; they’re city leaders who strive to create a bridge between police and communities, so that real conversations can occur.

In addition, I think city leaders should start to re-examine – and implement, wherever possible – community policing policies that provide for a real understanding of the communities they serve; there must be understanding to have a relationship with the community. Once you have that relationship, you’ll be able to engage. So city leaders must be able to look at how they’re investing their resources and what kind of progress is being made throughout the community as a whole. When city leaders acknowledge that they have diversity in the community, and they create opportunities to bring people throughout the community together, that creates relationships and real conversations.

This is happening in some communities, but we need it to happen everywhere. The questions involving black males in America focus on more than just police relations – they take into consideration the high unemployment rate, the low high school graduation rate, and the level of poverty that exists in cities throughout America, among other factors. The takeaway is this: city leaders have to focus on improving engagement and relations in their communities. We have to look at how we provide creative and innovative techniques to reach the African American community so that we can achieve our goal of making true connections that are lasting and productive. It will take hard work and partnerships with our educational system and the private sector – and on the law enforcement side, those same partnerships need to develop, focusing on education and training on how to value diversity and how to communicate across cultures.

The change we need will not occur overnight; it will take patience and time to build the trust that our cities deserve. We need to spur conversation, in an effort to reach a certain level of trust and understanding between police and communities. The National League of Cities is quickly becoming a nexus of conversation about race, equity and leadership in American cities. That conversation is long overdue.

Do you see the Cities United event in Philadelphia as one of the forums for that conversation?

Yes. I think Cities United is not only a forum for that conversation, but an excellent tool to help elected officials get the technical expertise they need to deal with the larger issues involved. For example, Cities United provides consultants that help city leaders respond to the challenges faced by American cities that we’ve discussed today.

How does the National League of Cities’ lead that conversation?

Our REAL initiative is a very important tool and resource for city leaders. It’s designed to help them address racial tensions in their communities and create meaningful conversations around racial diversity and equity issues. REAL stands for Race, Equity And Leadership – and the piece that we really have to elevate is the piece on leadership, because our members are the ones who are responsible for governance in American cities.

Earlier, you posed the question, “What should city leaders do if something like this happens?” The challenges we’ve spoken about today are especially difficult challenges for any city leader to face, and it’s the responsibility of the National League of Cities to develop best practices around these issues, give city leaders the space to discuss the challenges they face with a network of peers, and then provide them with the tools they need to manage the situation if something like what happened in Baltimore or Ferguson occurs in their community.

I wish I could sit here and tell you that this will be the last time that tragedies like these will occur. But the reality is that, until a systematic strategy is in place to bring about full economic participation as well as improved relations between police and the communities they serve, these tragedies could happen in any city in America. City leaders are standing up and saying, “we need to fix these issues before something like this occurs in our community.” That’s a conversation that needs to be had. We’re going to start seeing city leaders begin to deal with the injustices, the inequality, and the creation of opportunities for all of their citizens.

And that’s what we have to do: we have to build a city in which everyone is a participant, where all citizens feel like they can raise their kids, and live and work and play in a safe and vibrant environment. You don’t call a place home when you don’t have a system of governance that supports you. Right now, I think that’s one of the biggest challenges American cities face. But if we can rise to that challenge, I think we’ll have more people out on the streets saying “Hey, this is our neighborhood; we own this.” We have to create cities that all citizens can call home.

Paul Konz headshotAbout the Author: Paul Konz is the Senior Associate Editor at the National League of Cities.

City Investments in Financial Capability are Paying Off

This post was co-written by Alysha Davis.

President Obama issued a proclamation declaring April 2015 to be National Financial Capability Month. It’s described as a to time to “renew our efforts to support the informed financial decisions that will open doors into the middle class and help ensure economic security for all.”

Financial capability 2A couple receives financial counseling and foreclosure prevention assistance in Los Angeles. (David McNew/Getty Images)

In his proclamation, the president calls upon “all Americans to observe this month with programs and activities to improve their understanding of financial principles and practices.”

As April comes to a close, we wanted to highlight some of the innovative ways that cities are stepping up and delivering financial capability opportunities to their residents at the local level. The National League of Cities Institute for Youth, Education and Families (YEF Institute) is supporting these efforts in a number of ways.

Mayors and city council members recognize the importance of helping residents become more financially secure and gain access to financial services, not just to enhance the economic stability of families but also to boost local economic development. More and more cities, often in partnership with community-based organizations and financial institutions, are offering financial education and counseling, homeownership assistance, expanded access to safe and affordable financial services and debt reduction strategies, to call out just a few of the activities taking place at the local level.

To learn more about these and other financial inclusion programs, stay tuned for a forthcoming report from the YEF Institute on how municipal leaders from across the country are stepping up to address the financial struggles of their residents. The report will document the findings of NLC’s City Scan of Local Financial Inclusion Efforts, which included a survey of 118 city leaders, follow-up telephone interviews and a roundtable with city officials and community partners focused on municipal financial inclusion efforts.

The NLC YEF Institute has a history of assisting city leaders to implement programs to build residents’ economic stability. Over the last two years, we have been working with five cities (Savannah, Ga.; Newark, N.J.; Louisville, Ky.; St. Petersburg, Fla. and Houston) to implement the Local Interventions for Financial Empowerment Through Utility Payments (LIFT-UP) program, an innovative pilot project to help low-income families pay their utility bills and achieve financial stability.

As part of LIFT-UP, we are providing technical assistance to help cities connect families who are in debt to city-owned utilities and with options such as a restructured payment plan, payment incentives and a variety of financial empowerment services, including financial counseling.

We also recently launched a project to identify best practices for local leaders to incorporate financial capability strategies into municipal youth employment programs. The aim is to improve the ability of young people (ages 14 – 24) to effectively manage their finances – from saving to building credit and keeping debt manageable. We are looking at the roles that city leaders, banks, credit unions and other partners can and do play in ensuring that young jobseekers have access to financial knowledge and services.

As part of this project, we will be providing guidance to the Consumer Financial Protection Bureau and the U.S. Department of Labor on their new technical assistance opportunity to help cities include financial capability in their youth employment programs.

About the Authors:
Heidi-HeadshotHeidi Goldberg is the Director for Economic Opportunity and Financial Empowerment in the NLC Institute for Youth, Education, and Families. Follow Heidi on Twitter at @GoldbergHeidi.

Alysha Davis
Alysha Davis is the Associate for Research and Communications in the NLC Institute for Youth, Education, and Families.

The Arts Mean Business

This is a guest post by Jay H. Dick, Senior Director of State and Local Government Affairs at Americans for the Arts.

Meyerson_Symphony_Center_Dallas_1_fullsizeThe Morton H. Meyerson Symphony Center in Dallas, Texas, is a visually spectacular example of the type of anchor for economic development that can be achieved when city governments invest in arts and culture initiatives. (photo: Matt Clarkson)

If your city had a new construction company move to town, this would be good news – more jobs, more economic activity, and more tax revenues to be collected. How about if your city received funding from your state to widen a road? Again, you would probably welcome this news with open arms. Now, think about a new arts organization moving to town. Would you look at this group with the same economic lens that you used to look at the construction or transportation business?

If your answer was no, here’s why you should!

The U.S. Bureau of Economic Analysis (BEA) with the National Endowment for the Arts recently released their second annual report measuring the arts and culture sector’s contributions to U.S. gross domestic product (GDP). This year’s report found that the arts and culture sector represented 4.32 percent of the GDP – a higher percentage than tourism (2.6 percent), transportation (2.7 percent) and construction (3.4 percent) – at $698.7 billion!

(Americans for the Arts)

In other words, the arts and culture sector have a larger impact on your economy (in terms of GDP) than these other industries. The unfortunate problem is that we don’t readily recognize the economic value and impact of the arts. Luckily, more research is being done on this topic by groups such as the BEA and by organizations like mine, Americans for the Arts.

For example, did you know that, according to our Arts and Economic Prosperity IV study, the nonprofit arts are a $135 billion industry that supports over 4 million full-time equivalent jobs? Further, the nonprofit arts contribute $22 billion dollars in tax revenue, of which $6.07 billion is collected at the local level. Given that most local governments (that Americans for the Arts has studied) appropriate less than they receive in tax revenue, the arts are a wonderful investment!

Our Creative Industries: Business & Employment in the Arts reports provide a research-based approach to understanding the scope and economic importance of the arts in America. Nationally, 702,771 businesses are involved in the creation or distribution of the arts, and they directly employ 2.9 million people. This represents 3.9 percent of all U.S. businesses and 1.9 percent of all U.S. employees – demonstrating statistically that the arts are a formidable business presence and are broadly distributed across our communities. Arts businesses and the creative people they employ stimulate innovation, strengthen America’s competitiveness in the global marketplace, and play an important role in building and sustaining economic vibrancy. In addition to our national numbers, there are downloadable maps on our website of every state, federal legislative district, state legislative district, counties and some larger cities.

Cities of all sizes that, even minimally, invest in their local arts organizations can see economic benefits. For example, over 300 cities have created cultural districts to foster the economic viability of their downtown. Cultural districts are a well-recognized, labeled, mixed-use area of a city in which a high concentration of cultural facilities serves as the anchor of attraction and robust economic activity.

The Playhouse Square Center in downtown Cleveland, Ohio. (Getty Images)

According to a study by the Federal Reserve Bank of Cleveland, Ohio, the Cleveland Playhouse Square’s downtown economic impact has been impressive. For every one dollar spent in ticket sales, $2.20 is generated in additional expenditures to the local economy. In a five-year period, 79 new businesses moved downtown, and the cost of downtown office space nearly doubled.

In the late 1990s, Paducah, Ky. had a problem – an area of the city, LowerTown, was run down. Fifty percent of homes were dilapidated; 73 percent of homes were renter-occupied; and there was a 17 percent unemployment rate with 51 percent of people living in poverty. To tackle the problem, city leaders came up with a unique plan: the Artist Relocation Program. City leaders partnered with banks and other businesses and reached out nationally to artists to invite them to move to Paducah. The program would offer them a very low-interest loan if they bought a house, agreed to make improvements, worked as an artist out of their house, and lived there for at least five years.

Dixie Leather Works, located in the LowerTown arts disctrict of Paducah, Ky. (photo: Paducah Visitors Bureau)

Dixie Leather Works, located in the LowerTown Arts District of Paducah, Ky. (photo: Paducah Visitors Bureau)

Ten years later, dilapidated homes have fallen to 3 percent; the renter-occupied rate is down to 15 percent; unemployment is down to 6 percent; and the number of people living in poverty has been reduced to 4 percent. This is all a direct result of the Artist Relocation Program.

These are just a few examples of how the arts and culture can help your city’s economy. The great thing about the arts is they are already in your city. The arts, unlike many industries, are not going to relocate overseas or to a different city. The arts are committed to serving your city’s residents and improving the quality of life. But what they do need are community leaders to recognize them as an industry worthy of both private and public sector support. So, please contact your local arts groups. Get to know them, understand their programming, and how they work to improve your city. And if you have any questions, feel free to contact me directly – I would love to help.

Jay H. DickAbout the Author: Jay H. Dick is the Senior Director of State and Local Government Affairs at Americans for the Arts, an organization which serves, advances and leads diverse networks of organizations and individuals who cultivate, promote, sustain and support the arts in America. Americans for the Arts has partnered with NLC for almost 20 years on a variety of programs.

Workforce Development, Jobs Report, and Broadband: This Month in Economic Development

Our monthly roundup of the latest news in economic development filtered through a city-focused lens. This month’s roundup features stories from NLC’s Congressional Cities Conference. Reading something interesting? Share it with @robbins617.

"Photo by Jason Dixson Photography."President Obama announces his new TechHire initiative, which calls for a partnership between cities, higher education and the private sector to expand access to tech jobs in communities across the country, at NLC’s Congressional City Conference in Washington, D.C. last week. (Jason Dixson Photography)

White House announces TechHire initiative to expand skills training for tech jobs. President Obama addressed NLC’s membership at the Congressional Cities Conference and asked for cities to partner with him on TechHire, a new workforce program designed to train low-skilled workers for well-paying information technology jobs like software development, network administration and cybersecurity. The new initiative will include $100 million in competitive grant funding as well as private sector resources and support for 21 communities selected to participate.

Skills gap: myth or reality? Meanwhile, the ongoing debate continues over whether or not a skills gap actually exists in our country’s workforce. Tom Snyder, President of Ivy Tech Community College, wrote a piece for The Huffington Post about leveraging community colleges for skills training on emerging technologies. New York Times columnist Paul Krugman recently challenged the idea of a skills gap, arguing there’s insufficient evidence to prove a skills gap is holding back employment. However at the local level, where job opportunities are returning but going unfilled, mayors are responding by developing workforce programs to meet the specific hiring needs of area businesses (like in Missoula, Mont., and Heath, Ohio).

The latest employment trends in local government. NLC’s latest Local Jobs Report analysis by Christiana McFarland found slight gains in overall public sector employment, with local government responsible for the majority of those new jobs last month. But this positive news is tempered by the fact that the local government workforce is still smaller today than it was at its peak in 2008. Another local government trend highlighted by the Emerging Local Government Leaders (ELGL) network is the lack of growth in the percentage of chief administrative officers that are women. That number still stands at 13 percent – the same today as it was back in 1984. The thought-provoking ELGL “13 Percent” blog series features personal stories from city employees.

Municipal broadband could be coming to a neighborhood near you. In case you missed it, the Federal Communications Commission (FCC) voted to allow the municipal broadband systems in Chattanooga, Tenn., and Wilson, N.C., to expand outside their existing borders. This is encouraging news for other cities that are considering building their own broadband systems, like Seattle. The decision also affirms NLC’s position that municipal broadband systems can play an important role in supporting local growth and opportunity. More info from the FCC can be found here.

Cities are making the sharing economy work. NLC released a new report, Cities, the Sharing Economy, and What’s Next, at the Congressional Cities Conference. The report provides analysis from interviews with city officials about the impact of the sharing economy (and companies like Uber, Lyft, and Airbnb) on innovation and economic development and how cities are managing safety and implementation considerations. NLC’s Brooks Rainwater explained how this new resource will assist city leaders as they understand, encourage, and regulate the sharing economy in their cities.

For a laugh. Not to start a dog-versus-cat war, but how great would it be if every economic development strategy included plans for a cat café? Meanwhile in Boston, a GoFundMe campaign aiming to raise $300 million to fix the struggling local transit system first started out as a joke but is now receiving national media attention. The campaign is unlikely to reach its goal, but if you donate $50, the fund’s creator will scream your name on the orange line for 45 minutes during rush hour.

Idea of the month: Life experience as college credit. Getting a degree later in life is hard, but Pennsylvania’s community colleges are making it easier by now counting life experience as college credit.

What we’re reading. There were a few solid reports this month on workforce, wages, and jobs. Brookings released a report identifying the advanced industries with the greatest prospects for long-term economic growth (Governing provided a solid overview of the key findings). The Boston Consulting Group found that the top three reasons companies bring manufacturing jobs back to the U.S. are better access to skilled workers, lower shipping costs, and shorter supply chains. Finally, the Economic Policy Institute testified before Congress about government actions needed to create jobs and grow wages. The testimony said that local governments should implement targeted employment programs and also invest in broadband, education, transportation and other infrastructure projects.

(Last month’s roundup is here.)

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About the author: Emily Robbins is the Senior Associate, Finance and Economic Development at NLC. Follow Emily on Twitter: @robbins617.

Expanding on the President’s TechHire Initiative: How Innovation Districts Catalyze Jobs, Creativity & Growth

"Photo by Jason Dixson Photography."President Barack Obama, seen here speaking at NLC’s Congressional City Conference on Monday, March 9, revealed his new TechHire initiative to expand access to tech jobs in communities across the country. NLC has just released a new research brief on Innovation Districts that explores the President’s ideas in more depth, specifically reinforcing the important intersection where business, education, technology, and city leadership meet.

With President Obama’s announcement at the NLC Congressional Cities Conference of the new TechHire initiative, the White House will make available $100 million in grants to expand the number of Americans in well-paying tech jobs. The program will include city leaders, universities, community colleges, and the private sector with a special focus on underserved population, working together to expand tech jobs. At the same time as TechHire ramps up in the initial 21 cities, it is increasingly apparent that place in the 21st century economy matters more than ever. City leaders know that the tech sector of today is increasingly gravitating away from suburban office parks towards central cities and innovation districts.

Cities incubate creativity and serve as labs for innovative ideas and policies, and the place where this is happening more and more is in Innovation Districts. These districts are creative, energy-laden ecosystems that focus on building partnerships across sectors. Innovation Districts attract entrepreneurs, established companies, and leaders from all walks of life, providing them with the space and the place they need to create unexpected relationships and find transformative solutions.

From established environments, like the Boston Innovation District to the newly developing innovation district in Chattanooga, one of the founding TechHire cities, there is an increasing focus on catalyzing economic growth through “spatial clustering.” These districts share similarities with traditional economic clusters, but differ in key ways. Placemaking is central to innovation districts, and there is a focus on being sited in high-density areas with a cross-section of employees that want to share ideas instead of being cloistered apart from one another. These urban ecosystems foster collaboration and bump and spark interactions between workers that might just create the next big idea.

NLC’s Center for City Solutions and Applied Research (CSAR) has just released a new research brief on Innovation Districts that explores this concept in more depth, specifically reinforcing the important intersection where business, education, technology, and city leadership meet. Further work will be forthcoming in this space, including an in-depth look at the innovation district forming in Chattanooga, as well as work in partnership with other key players. Innovation districts can encourage experimentation and serve as a key strategy for cities as they further urban economic development and pave the way for new job opportunities through initiatives like TechHire.

Brooks Rainwater bio photoAbout the author: Brooks Rainwater is the Director of the Center for City Solutions and Applied Research at the National League of Cities. Follow Brooks on Twitter at @BrooksRainwater.

Opportunity for Cities to Help Young People Achieve Financial Success

NLC is providing guidance to the Consumer Financial Protection Bureau and the U.S. Department of Labor on their new technical assistance opportunity to help cities include financial capability in their youth employment programs.

American Apparel Holds Open Call For Jobs In New York City Young jobseekers attend an open jobs call. (Spencer Platt/Getty Images)

Each year, millions of youth in cities across the country participate in programs designed to help them secure employment. Many of these young people hail from low-income or distressed communities and do not have access to the same kind of educational and career opportunities as their more affluent peers.

Often, a lack of attachment to the labor force can lead to risk of gang activity or criminal involvement. Youth employment programs, many of which are led by municipalities, have the potential to provide crucial pathways to economic opportunity and increased social mobility for participating young jobseekers.

Being in the labor force at a young age has benefits for young people, their families and their communities. It often contributes much-needed income to families that are struggling to get by. It also encourages civic engagement and provides valuable job skills and work experience that can lead to long-term, stable employment. Moreover, when young people are employed, cities benefit from reduced crime and overall economic development.

Having a job also allows young people to be more financially independent. However, millions of young people enter the workforce without basic money management skills or knowledge about today’s complex financial systems, and these skills are not typically taught on the job. And because financial knowledge is not a core component of our education system, many young people lack the necessary awareness and skills to become financially responsible adults.

To improve the ability of young people to effectively manage their finances – from spending and saving to building credit and keeping debt manageable – NLC is working with two federal agencies to help city leaders identify ways to incorporate financial capability into youth employment programs.

As part of a broader project on financial capability and youth employment, NLC is providing guidance to the Consumer Financial Protection Bureau (CFPB) and the U.S. Department of Labor on their just-announced technical assistance opportunity for up to 25 cities. Assistance will focus on ways cities can ensure that financial capability training and access to safe and affordable financial products are available for young jobseekers and workers.

For more information on how your city can receive this technical assistance, check out CFPB’s blog post and read the criteria for submission. Letters of interest are due to the CFPB by Thursday, April 30, 2015.

About the Author
: Heidi Goldberg is the Program Director for Early Childhood & Family Economic Success in NLC’s Institute for Youth, Education, and Families. Follow Heidi on Twitter at @GoldbergHeidi.